We begain compiling distribution statistics in May of 2009
OUR DATABASES:
Large Database: 8 Million Names: normally get between 4,000 - 9,000 open clicks
Holy Grail Database: 470,000 Names: normally get between 2,000 - 9,000 open clicks to our creatives
Open Click Database: 123,000 names: normally get between 5,000 - 9,000 open clicks to our creatives
We target approximately 800,000+ views from our 8.6 million name emailings and 15,000 to 28,000 open clicks.
To date, our databases have emailed less than 30 companies. We are selective. Our list is not burned out.
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Our Investor Awareness campaigns are tailored to individual needs. Our campaigns give a company exposure to the capital markets. They serve an important purpose. Without them, few investors would have access to the reality of each company in a given campaign. A good campaign can introduce a company to millions of investors. We believe that massive distribution combined with telemarketing is the most effective way to expose a client company.
What makes a successful investment awareness campaign?
1. An exciting business model and product(s) in a high demand market(s).
2. Substantial capital invested to promote an investment awareness campaign. Cash is better for campaign payment than free trading stock for promotion.
3. Minimal risk of the promoter's stock not being sold into the campaign.
4. A powerful investor awareness marketing group, normally quarterbacked by a reputable investor awareness firm, all of which create multiple websites from various promoters.
5. Avoiding promoters whose lists are 'burned out'. Our list is not. You may ask us our views on various promoters.
6. Belief that the company will be able to raise sufficient capital to grow and survive.
7. Our reports quantify the creation of corporate wealth - Cash. Our reports create corporate expectations via the Cohen Price TargetTM and lay a foundation for corporate communications. We are the only investment awareness firm in the industry that quantifies and forecasts 5 years of projected sales and projected free cash flows through the Income Statement, Balance Sheet and Cash Flow statements. We know most of the major investor awareness firms; most know us. We believe we are this industry's Gold Standard, the Research Firm of Choice.
1. Any campaign whose foundation includes our reports has, we believe, greater credibility for corporate communications and corporate expectations combined with our powerful distribution.
2. We believe campaigns without our research reports lack in depth securities analysis that create academically credible price targets and valuations. We believe our in depth research in terms of academic securities analysis can be defended against regulatory inquiry.
3. We take the hype out of a campaign in favor of integrity, in depth securities analysis, powerful distribution, and the highest level of doing business in this industry.
4. Many clients who want the best in our industry come to us.
QUARTERBACK CAMPAIGNS:
We can quarterback campaigns with other powerful investor awareness firms. By combining the considerable talents of the industry's leading promotional firms we create multiple websites and direct email campaigns that reach millions of traders and investors. We know who the most successful investor awareness firms are. We sometimes invite them into our quarterbacked campaigns. We also participate in other quarterbacked campaigns. We are not responsible for their methods which are separate and unknown to us.
OUR COMMERCIAL ADVERTISEMENT REPORTS
Most of our campaigns are backed up by an initiate coverage report that bears the Gold Standard of the Cohen/Grass Roots brand names. Our outside analyst reports model, forecast and value each company's three statements (IS, BS, CF) for 5 years in three cases: Base, Optimistic and Pessimistic.
Our reports reach:
98% of all institutions (First Call, Thomson companies, Zacks, Bloomberg, Factset, Capital IQ, Yahoo, Reuters)
5+ million retail investors (Yahoo, Zacks, Reuters, Multex, Capital IQ, Factset, etc.)
PRESS RELEASE DISTRIBUTION
Press Release advise. We expand your Press Release target markets
DIRECT DISTRIBUTION
- Individual investors
- Institutional investors, portfolio managers, analysts - via third parties
- Large comission producing stock brokers - via third parties
- PR/IR firms - via third parties
WEBSITE DISTRIBUTION
- Multiple promotional firms quarterbacked campaigns are driven to our website to access our reports
- Free retail and institution financial content drives investors to our website
- We believe we have more financial website content than any research firm in our industry.
Investors use our website for their daily stock market trading and investing
PERSONAL DISTRIBUTION
D. Paul Cohen appearances: Luncheons, Speaker Appearances Distribution